2025
PLANADVISER Retirement Plan Adviser Survey

The 2025 Retirement Plan Adviser Survey sheds light on the criteria that advisers prioritize in fund and recordkeeper selection.

Providers

Providers

TIAA

Qualified plan adviser votes14
Overall Perception Among Qualified Advisers
Very favorable7%
Somewhat favorable36%
Not favorable57%
Plan Adviser Experience with Provider
Worked with many times7%
Worked with several times21%
Worked with a few times43%
Worked with once29%
Highest Rated Areas of Service
Not enough votes reported