Retirement plan services provider Boulevard R unveiled a new tool within its Retiremap financial wellness program that allows employers to calculate the return on investment (ROI) of financial education efforts.
The tool is designed to provide retirement plan advisers and plan committees with custom reports detailing employer cost-savings that result from the implementation
of financial wellness programs.
“Financial wellness programs often promise the moon when it
comes to savings, but how relevant are these numbers for a specific employer?” asks
Matt Iverson, founder at Boulevard R. “By combining current research and
Retiremap’s established performance metrics, we can now provide plan advisers
and retirement plan committees with a custom savings forecast based on their
retirement plan’s unique profile.”
Additionally, Retiremap’s new ROI tool helps plan advisers
project how a financial wellness program can lead to new revenue opportunities,
such as charging more for services by demonstrating measurable impact.
“The problem with traditional employee financial education
is that the group meeting format and the lack of customized and personalized
information means that it rarely leads to desired behavioral changes,” explains
Matt Gnabasik, managing director of Blue Prairie Group, which will collaborate
with Boulevard R for an upcoming webinar on the subject of employee financial wellness.
The webinar will explore the subject of how to quantify the
value of financial wellness, and how doing so can help advisers add value and differentiate
their service offerings from the competition. The event is scheduled for April
24, and registration is here.
However, as the corporate retirement plan landscape is
shifting and new trends are emerging in 401(k) plans, those plan sponsors are
looking to 403(b)s for insight.
For one thing, notes Tim Walsh, managing director for
Institutional Investment Product at TIAA-CREF in Boston, 401(k)s have become
the primary retirement vehicle for corporate employees as more corporations
have frozen or terminated their defined benefit plans and shifted to defined
contribution plans. Many nonprofit organizations have never offered a defined
benefit plan to employees, and 403(b)s have been the primary retirement savings
benefit offered. “Sponsors of 401(k)s are recognizing that 403(b)s have
always been the core plan for those entities that offer them, so now that
401(k)s are the core plan for the corporate sector, they are looking to 403(b)s
for best practices,” Walsh tells PLANADVISER.
“We
get questions all the time, especially from consulting firms that work with
401(k)s and want to build their 403(b) business, about how 403(b)s are
different, especially when it comes to lifetime income, and what are 403(b)
best practices,” he adds. Walsh notes that TIAA-CREF has done a great deal of
research and documentation about 403(b) best practices, as it has in excess of
four million 403(b) participants on its platform.
Traditionally, 403(b) plans have included, or have been
entirely comprised of, annuity contracts. Before the regulations were passed,
these were serviced by separate vendors with little plan sponsor oversight.
However, the regulations require oversight by plan sponsors, and as a result,
many have consolidated their plans to one recordkeeper that keeps track of all
participant accounts. Walsh says this transition has not been difficult.
“TIAA-CREF can recordkeep annuities alongside mutual funds. It makes
communications so much easier for participants.” The experience of 403(b)s lets
401(k) plan sponsors know they can have solutions that address accumulation as
well as retirement income on one platform, he adds.
Walsh says many consultants ask TIAA-CREF for best practices
for in-plan income solutions, and the firm suggests plan sponsors do not just
offer annuity windows, or access to rollovers to individual retirement account
(IRA) products that offer income, because in-plan solutions typically cost much
less. Offering in-plan solutions improves participant behavioral patterns, as
they are more likely to annuitize in low-cost products, he explains. In
addition, in-plan annuities offer participants security—a guaranteed carve-out—
and they improve overall portfolio efficiency because they allows participants
to manage downside risk while leveraging higher income investments.
According to a TIAA-CREF report, “Helping
participants generate a lifetime of income,” from a fiduciary
perspective, the process for selecting annuities is not that much different
from selecting mutual funds or making any other decision that can affect
participants’ retirement readiness, although the metrics might be slightly
different. To begin with, the plan sponsor must undertake an objective and
thorough search of potential annuity providers. It must pick a provider that
has consistently demonstrated the financial strength to make the agreed-on
future payments. The plan sponsor should review expenses and features and prudently
explore an effective trade-off (weighing fees and commissions against benefits
and services). If the sponsor does all of these things (and a few others, such
as working with an expert on the selection of an annuity provider), the plan
will likely have fulfilled its fiduciary duty.
The
trend of vendor consolidation in 403(b)s can also offer a lesson to 401(k)s.
Prior to the 403(b) regulations, some 403(b) plan investment menus included
hundreds of investments with different vendors. With new requirements, 403(b)s
realized this was unmanageable and began consolidating to one vendor
(recordkeeper) and paring down investment menus. Walsh notes that in the 1990s,
401(k) plans had smaller investment menus, but with a bull market, plan
sponsors got comfortable with open architecture and increased the size of their
investment menus. However, the trend now is to simplify investment menus for
participants, and 401(k)s are also paring down, so they are looking at 403(b)s
for best practices, he contends.
According to a TIAA-CREF report, “Preparing
for a lifetime: Managing your plan to driveretirement readiness,” a
prudent approach to menu construction should help ensure a safe and secure
retirement for all participants—the 80% who require a simple menu and the 20%
who want a variety of choice—so they can build their own portfolios. At the
same time, it should provide 100% of participants with easy access to choices
for lifetime income as well as asset accumulation. It makes sense to offer an
easy-to-choose Qualified Default Investment Alternative (QDIA), as well as a
lifetime income option, as soon as the employee begins to engage with the menu.
Then, you can offer core options for investors who want to build their own
portfolios, and possibly a brokerage window for even more expansive choice and
alternative investments. The key is to provide a simple menu, with basic
building blocks, that reflects the way people make decisions and makes it easy
for them to understand their options and make choices that make sense for them.
Lessons in Participant Education
According to Walsh, one thing 401(k) plan sponsors can do
that 403(b)s are doing is offer specific advice. “Communication and education
do not go far enough, participants want specific advice,” he says. “As
participants get older they pay more attention to communication and education,
but they want to be told what to do—how much to save, what funds to choose.
Among TIAA-CREF’s book of business, 68% of participants provided advice make
changes to their asset allocation or improve savings rates, Walsh notes. With
just one advice session, 46% increased savings rates—26% by more than 10%. Why?
“Because they now feel good about their decision, they didn’t know what to do,
but they do now,” Walsh says.
Another key functionality that 401(k)s are starting to offer
that 403(b)s have offered for a long time is offering monthly income
projections on statements, Walsh contends. “Participants’ accumulation balance
may seem like a lot of money, but translating that balance into retirement
income is a much better measure of readiness,” he says.
“What
401(k) fiduciaries are starting to recognize is these plans are not just
supplemental plans anymore—not just for saving. With that in mind, and the fact
that the primary objective of a retirement plan is to offer a steady stream of
retirement income, plan sponsors want to make sure participants can adequately
replace a portion of their income in retirement,” Walsh concludes.