TIAA-CREF Launches iPhone App

TIAA-CREF is the latest financial firm to offer an application for the iPhone.

The provider of retirement services in the academic, research, medical and cultural fields, unveiled The TIAA-CREF Savings Simplifier. The app, available for free through iTunes, gives users interactive tools that provide information about saving for retirement and other goals, according to a press release. It allows users to:

  • test their financial knowledge and learn how to help accelerate future savings with the “Money Smarts” quiz;
  • take a glance at their possible financial future with the “Retirement Projector;”
  • see where their money is going on the little everyday purchases such as coffee or take-out with the “What’s it Worth Calculator;”
  • read news articles and listen to market commentary podcasts by Chief Investment Strategist Brett Hammond;
  • get the latest information about TIAA-CREF fund performance;
  • contact a TIAA-CREF retirement consultant for an advice session; and
  • map the locations of TIAA-CREF offices across the country.

TIAA-CREF also announced other digital initiatives. On, individuals can plug into news and videos, or take the Nest Egg Challenge. In addition, participants nearing retirement can join an online community of like-minded people sharing their experiences on making the transition to life in retirement at TIAA-CREF is also on Twitter at

This fall, TIAA-CREF introduced Quick Response Codes (QR Codes) in select TIAA-CREF print ads, providing users with smart phones with a camera to access online content from TIAA-CREF, or connect with a TIAA-CREF retirement consultant, by  taking a picture of the QR code in the ad (see “TIAA-CREF Connects Smartphone Users with Financial Advice”).

TIAA-CREF said it also offers advice by retirement consultants at

Individuals can also sign up to receive Market Insights podcasts at