Tag: Social media

Why LinkedIn Premium Reigns Supreme for Financial Advisers

Putnam executives Mark McKenna and Rene Taber explain why LinkedIn has emerged as the social media platform of choice for financial advisers—and why many advisers are now paying for LinkedIn’s premium features.

In Touch

How advisers use social media for business development.
Art by David Huang

Key Partnerships

How to win new clients via novel planning capabilities

Creative Communication

For some advisers, it’s their tool of choice for building client relationships