2024
PLANADVISER Retirement Plan Adviser Survey

The 2024 Retirement Plan Adviser Survey sheds light on the criteria that advisers prioritize in fund and recordkeeper selection and reveals which companies advisers most like to work with.

Providers

Providers

Ameritas

Qualified plan adviser votes9
Overall Perception Among Qualified Advisers
Very favorable22%
Somewhat favorable22%
Not favorable56%
Plan Adviser Experience with Provider
Worked with many times11%
Worked with several times11%
Worked with a few times11%
Worked with once67%
Highest Rated Areas of Service
Overall service to large plans (>$200mm – $1b)2 votes
Overall service to mega plans (>$1b)2 votes
Overall service to micro plans (<$5mm)2 votes
Participant website and online tools2 votes
Payroll integration2 votes
Service to MEPs or PEPs2 votes
Adviser sales and marketing support1 vote
Enrollment materials, support and processing1 vote
Fee clarity, accounting, disclosure or benchmarking1 vote
Fee structure for advisers1 vote
Financial education and wellness resources1 vote
Mobile apps and offerings1 vote
Overall service to midsize plans (>$50mm – $200mm)1 vote
Overall service to small plans ($5mm – $50mm)1 vote
Participant call centers and phone support1 vote
Plan design flexibility and customization1 vote
Plan sponsor website, analytics or reporting1 vote
Quality and consistency of client service teams1 vote
Regulatory or compliance support and services1 vote
Statements1 vote
Value for price of recordkeeping services1 vote
Web tools and functionality for advisers1 vote