That is, in part, because most respondents’ (57%) plans were
already closed or frozen, and the majority of sponsors with open plans are
committed to keeping them that way. In addition, the majority of respondents
have already implemented some type of liability-driven investment (LDI)
strategy.
Pension risk remains the top concern for plan sponsors,
cited by 99% of respondents. As also reflected in the 2010 survey results, most
plan sponsors still consider interest rates and the volatility of the equity
markets as the most important types of risk.
Domestic bonds and equities are the top asset classes used.
On average, allocation to domestic bonds (35%) has increased compared with the
2010 level (30%), with equity allocations staying roughly the same (47% in 2010
and 49% in 2012). Forty-seven percent of plan sponsors said they would likely
increase fixed-income allocations in the next few years, funding this from
equities. Many sponsors also stated that they expect to increase their
alternative asset allocation (22%), although fewer planned to do so than in
2010.
Impact on company financials is an even larger concern for
plan sponsors in 2012, with significantly more sponsors citing it as the top
reason for changing their plan’s design/status than in 2010. Twenty-three
percent of respondents in 2012 listed this as the primary reason for changing
their defined benefit plan design or status, versus 11% in 2010. High cost
volatility tied impact on company financials as the top reason for changes. At
the same time, those respondents citing high cost as the primary reason
declined from 39% in 2010 to 28% in 2012.
“Proving
Your Worth: Uncovering the Traits of the Valued Adviser” explores how investors
viewed their financial advisers’ performance and examines opportunities for
advisers to enhance their value proposition to better meet the needs of key
client segments, including Generation X and Generation Y investors.
According
to the report, advisers who proved their worth— “valued advisers”—enjoyed the
benefits of clients who were more engaged, trusting and loyal, with 66% saying
they would likely stay with their advisers if they switched firms (compared with
37% for investors without a valued adviser). Valued advisers also gained three
times the number of referrals, significantly higher share of wallet (71% vs.
49%) and more clients looking to consolidate assets with them (39% vs. 24%).
Investors
who highly regarded their advisers cited three key reasons: Valued advisers were
focused on long-term investment strategies, provided comprehensive guidance, focused
more on holistic planning services, and leveraged technology to foster a more
collaborative relationship.
“The
definition of the valued adviser is clearly evolving,” said Ross Ozer, senior
vice president, Fidelity institutional wealth services. “It’s no longer just
about money management, but about providing peace of mind, getting to know the
client personally and using technology to enhance the relationship, not replace
it. Financial advisers may want to consider putting energy into these areas to
help ensure that they are among the 57% proving their worth to investors.”
(Cont’d…)
Younger
Investors Seek Simplicity, Technology
Financial
advisers could enhance their value and better meet the goals of important
client segments, including Gen X and Gen Y investors. Relationships between valued
advisers and their Gen X and Gen Y investors were stronger than for other
investors, the report found. Investor referrals from this group were close to
80% higher, and 70% of these investors depended more on their adviser in the
past year (compared with 49% of all investors).
As
a result, this group had a slightly different perspective when it came to
proving worth. Sixty-five percent of Gen X and Gen Y investors felt it takes a
lot to manage all the different aspects of their financial lives, and 70% were
looking to simplify their finances. While they were inclined to try new types of
investments and take on risk, they also wanted more communication from their
advisers, with 59% of Gen X and Gen Y investors expecting their advisers to
contact them if the stock market changed a lot in one day.
Technology
played a more integral role for this group. More Gen X and Gen Y investors said
that technology enhanced their relationship with their advisers (55% vs. 28%
for older investors) and that it enabled more effective collaboration (62% vs.
33%). Gen X and Gen Y investors were more likely to use social media (by 23
percentage points), phones (by 23 percentage points) and tablets (by 21
percentage points) as tools for their financial activities than their older
counterparts.
Key
issues for financial advisers to consider in working with Gen X and Gen Y investors
include:
Educate and minimize complexity. To help Gen X
and Gen Y feel more receptive and less overwhelmed, advisers may want to
consider minimizing complexity in the investment process and focusing on
educating this group on newer or riskier investments.
Leverage technology to enhance engagement. Advisers might
want to consider increasing communication with this group, especially through
the use of technology, including smartphones, tablets, text, emails, webinars
and webcams.
“Proving
Your Worth: Uncovering the Traits of the Valued Adviser” is the third report in
Fidelity’s annual “Insights on Advice” series. The report is available on
Fidelity’s interactive website.