Participant Insights: Misperceptions About 401(k) Plans Abound

Two of the most prevalent misunderstandings that keep workers from signing up—that it is too complicated, and that retirement is too far off to care—can be stamped out through automatic features, advisers say.


Retirement plan sponsors have to conquer a great number of fiduciary and plan design basics when setting up a plan, but they might not think about the many misconceptions that participants have about retirement plans and retirement saving—which could be an impediment.

Two of the biggest misconceptions that keep workers from participating in retirement plans are that they are too complicated and that the worker is too young to care about a milestone decades down the road.

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“Some of the very most harmful misconceptions that participants have, have to do with the feeling that retirement plans are so complicated that they cannot make prudent decisions,” says Molly Beer, an executive vice president in the retirement plan consulting practice at Gallagher in Chicago. “The mere idea of using the plan to get themselves to retirement can often feel overwhelming.”

Related to this is the thinking among young participants that retirement is so far away that they don’t need to start saving now, says Christian Mango, president at Financial Fitness for Life, a financial wellness provider, in Winchester, Massachusetts.

“Even $1 grows, and the later you begin planning and saving for retirement, the more difficult it is to save enough,” he says. “Being invested and letting the money generate compound interest is the name of the game.”

While these and other misconceptions, like what deferral rate to choose, can be largely stamped out through automatic enrollment and automatic escalation, advisers say, it is not enough to use auto-features without also providing communication and advisory support. Participants need education and individual financial planning to fully appreciate and make the best use of their plan, experts note.

Besides getting participants into the retirement savings game, automatic features free them up to work with advisers on their immediate- and short-term financial needs.

“This means advisers can focus on individual financial coaching as opposed to general education, which participants may or may not benefit from,” Beer says.

Myriad Misunderstandings

Another potentially confusing feature of retirement plans that precludes people from participating is the vesting schedule, especially when a participant will not receive the employer match for years, notes Erik Daley, managing principal at Multnomah Group in Portland, Oregon.

On top of this, he adds, there is no single agreed-upon calculation for the retirement income projections that retirement plan recordkeepers will be required to begin providing this fall, under the Setting Every Community Up for Retirement Enhancement (SECURE) Act.

“While the intention and purpose of these projections is good, the assumptions going in will greatly diverge and could confuse some participants and give others a false sense of security,” Daley says. “Some participants may even think these projections are a guarantee of income.”

Another misconception, says David Swallow, managing director of consulting relations and retention at TIAA in Tampa, Florida, is that low-cost investing is superior and that it will always lead to higher portfolio balances—and even a larger pot of money at retirement.

“We think low-cost investments should be part of a diversified lineup, but they don’t always translate into better performance,” Swallow says.

Hand-in-hand with this challenge is participants’ pursuit of the current best-performing funds, Daley says. Those funds might look good now, but that doesn’t mean they’re the best option.

On the subject of annuities, Swallow says the retirement plan industry is now coming around to the idea of prompting those who reach retirement to purchase an annuity outside of the plan. Through its many surveys, TIAA has found that 69% or more of employees place guaranteed income as a top retirement goal, Swallow says.

“But if they wait until retirement, they will pay retail prices, and the psychological hurdle of purchasing an annuity at that point will keep them from taking that step,” he explains. “We think sponsors should give participants the opportunity to have lifetime income options in the plan. That gives people financial confidence. Purchasing an in-plan annuity minimizes peoples’ risk and increases their retirement income. That said, participants need to assess what is right for their particular situation.”

Then there is the issue of fees. “A prevalent misconception among participants is the notion that the retirement plan has no fees,” Daley says. On the flip side of this, some participants think they need to go with expensive investment options with advice embedded in, such as managed accounts. “This could lead to the participant being sold a service or a product they don’t need,” he adds.

Adequate deferral rates are also critical, says Michael Montgomery, managing principal at Montgomery Retirement Plan Advisors in Tampa, Florida.

“It is faulty for employees to think that investment returns are more important than what they are putting into the plan,” Montgomery says. “How much they save is just as critical.”

Because many participants mistakenly think the default deferral rate—potentially only 3% or 4%—is an adequate savings rate to achieve retirement security, sponsors and advisers need to educate them that the actual total rate should be 10% to 15% of their salary each year, including any employer contributions.

“Otherwise, a 3% deferral rate is a disservice to participants,” Montgomery says.

Finally, there are those participants who are averse to risk and volatile markets and who avoid equity investing at all costs, says Matthew Eickman, national retirement practice leader at Qualified Plan Advisors in Omaha, Nebraska.

“Given the three major stock market corrections over the past 20 years—the technology bubble bursting, the financial crisis and COVID-19—many younger participants have been invested far too conservatively,” Eickman warns.

According to Daley, most participants, especially near-retirees, need education to understand what they have and what their options are—such as what Social Security may provide them or what health care supplemental insurance they will need besides Medicare. “People age 50 and older will be more receptive to such education,” he adds.

“First and foremost, there is a financial literacy problem in America,” Mango concludes. “We have to tackle the financial literacy problem from a number of angles. Our schools need to mandate financial literacy as part of their curriculum, and employers need to support overall holistic employee well-being. A critical part of that is financial wellness and education.”

Gen X Participants Are Even More ‘Sandwiched’ After COVID-19

However, there are several helpful actions and concepts that advisers can bring to the table.


While one might expect Baby Boomers, as the oldest generation in the workforce, to have been more materially impacted by the COVID-19 pandemic in terms of layoffs, furloughs and pay cuts, surveys have found the generation right after Boomers, Generation X—or roughly those between the ages of 41 and 56—was harder hit. Millennials and younger adults suffered the most job disruptions.

According to a report from Greenwald Research and the Society of Actuaries, “Financial Perspectives on Aging and Retirement Across the Generations,” 33% of Gen Xers were laid off or subjected to a pay cut during the pandemic. This was also true for 40% of Millennials, but only 21% of Baby Boomers.

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Furthermore, the report says, “Since the beginning of the pandemic, two in 10 [Gen Xers] experienced changes to their living situation—with a housing change being more common for younger people. Debt is complicating the finances of 35% of Gen Xers—higher than the rates of Boomers and the Silent Generation.” (The Silent Generation is the demographic that precedes Baby Boomers, roughly those born between 1928 to 1945.)

Given the findings of the troubles facing Gen X, the American Institute of Certified Public Accountants (AICPA)’s National CPA Financial Literacy Commission recommends three steps that Gen Xers can take to begin alleviating financial stress. The first is to embrace the idea that while markets go down in the short term, they also go up in the long term. Building a solid financial plan, with the help of an adviser or perhaps a digital financial planning service, can help Gen Xers manage this anxiety.

The second thing the AICPA recommends is taking an honest inventory of one’s finances—including spending habits, debt levels, the interest rates being paid on each type of debt, credit reports and scores, and cash flow. This can help a person see more clearly where they can cut expenses and increase savings.

Thirdly, the AICPA says it is helpful to set up automatic savings plans and to use modern financial tools and apps.

Gen X is the now firmly the “sandwich generation,” says Edward Chairvolotti, CEO of Chairvolotti Financial in Winter Park, Florida. “They are taking care of their children and, in many cases, their parents. Life is busy for them, and it is unfortunate that many incorrectly view retirement as being in the far future.”

Ryan McPherson, director of coaching and financial education at SmartPath in Atlanta, agrees that Gen Xers are “sandwiched” by competing financial priorities.

“For years, Gen X has been conducting the great financial balancing act,” he says. “They are caring for aging parents while handling their own financial goals and challenges. COVID-19 didn’t make this any easier.”

Dan Keady, a chief financial planning strategist at TIAA, agrees with Chairvolotti that, even before the pandemic, Gen Xers were being pulled between their children’s and their parents’ needs. On top of this, he points out, many Gen Xers are saddled with student loan debt.

One of the most effective ways a retirement plan adviser can support members of this generation is to help them pause and take stock of their financial health—and to show them their retirement income projections, Keady says.

“According to our own survey data, only 40% of employees are doing financial planning that looks beyond one year in the future,” he notes. “What I have seen from our surveys, and as a practitioner, is once a person gets their retirement income projection, they can see if they are on track. Most retirement planning tools can then show them that if they invested just a little more, how much more improved their outlook would be. Between the ages of 41 and 56, you still have time to make small changes that could really grow your money.”

It is also important for advisers to realize that during the pandemic lockdowns when people were staying at home, many were not spending as much money, so Gen Xers might be able to perpetuate the savings habits they have learned over the past year and a half, Keady points out.

“It is important for advisers to help Gen Xers get a kick start, especially if they had to reduce their savings because they were laid off. We used to call this ‘finding coins in your sofa,’” he says. “Advisers can also remind people about the incredible value of deferring enough money in their retirement plan to meet their employer’s match. Another tool that many people aren’t aware of at work is the health savings account [HSA] that may be available to them. Access to an HSA could greatly magnify their tax-free savings.”

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