Back in February, Securian launched a comprehensive financial wellness program for its group insurance customers called Financial Wellness 360.
This week the firm introduced a customized version of the financial wellness program for its plan sponsor clients.
The Financial Wellness 360 program is comprised of three underlying solutions aimed at improving employees’ ability to manage money. First, the program delivers SmartDollar, a well-known online program that takes a holistic approach to financial wellness. As Securian puts it, SmartDollar “acts as an online personal financial coach.” The program helps navigate “seven baby steps for greater financial security.”
The Financial Wellness 360 program next features Advisor Connection, a program that offers “convenient worksite seminars allowing employees to learn about financial principles that are relevant to them, including personal finance and retirement strategies.”
The final part of the Financial Wellness 360 program is Lifestyle Benefits, a suite of self-service resources that help employees “address today’s financial challenges and prepare for tomorrow.”
More information on the program is available here.