Web Site Helps Advisers Monetize Social Media

A new Web site is offering financial advisers social media support, intended to increase their client base.   

The site, OnlineAdvisorCentral.com, was created by the founders of MyFinancialAdvice.com, a site designed to enable financial planners to connect with middle-income Americans.

Online Advisor Central is meant to complement My Financial Advice by incorporating the use of social media to engage potential clients. The site offers online video training, peer support, ongoing one-on-one assistance, and “monetization” tools to conduct advice sessions online.

As the Web site explains: “Online Advisor Central is the comprehensive resource for financial advisors who want to take full advantage of the latest social media and online advice delivery tools and techniques to build and sustain their practice. [The site] will help you excel at social networking and to convert your online activity into revenue, cost effectively and within compliance guidelines.”

Access to Online Advisor Central is being offered at an introductory price of $595 for 12 months. After October 31, the price will become $795.