Why Small 401(k) Plans Should Remain Wary of Hidden Fees

Advisers should identify key fee drivers to protect participant outcomes, particularly for plans of less than $1 billion.

Unchecked hidden fees in small business 401(k) plans continue to be an issue despite regulation, litigation and advancements in plan design leading to years of fee compression, according to a recent white paper by the advisory Beacon Financial Services, part of Beacon Financial Group Inc.

The Department of Labor’s regulation that plan fiduciaries only charge participants with “reasonable” and “necessary” fees has guided plan sponsors and their advisers, but it has not stopped the flood of fee litigation over the past decade pressing for stringent monitoring and decisionmaking, Beacon noted in its paper released in November, “The Hidden Fee Manifesto.”

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“The past decade has seen a stark uptick in 401(k) litigation from disgruntled plan participants, many of whom felt excessive and hidden fees eroded their retirement savings,” the advisers wrote. “It’s hitting plan sponsors large and small.”

Small Plans Can Be Sued, Too

According to fiduciary insurance data cited by Beacon via North Carolina-based law firm Robinson Bradshaw, 40% of excessive fee suits filed in 2022 were related to plans with less than $1 billion in assets, and 20% were related to plans with less than $500 million in assets. The Beacon report noted several 401(k) plan fees to be aware of, including: administrative fees, investment fees and user-based service fees. It also laid out the players who contribute to the costs for plan sponsors to administer a plan, including recordkeepers, third-party administrators, custodians, retirement plan advisers and investment managers.

Mark Melnychuk, U.S. consulting services leader, retirement plan consulting, agrees that fee management is an important area on which plan advisers and sponsors should remain focused. He says via emailed response that advisers must be able to identify key fee drivers for proper oversight, including investment fees, administrative fees and revenue-sharing agreements as well as fee disclosure requirements.

“By being vigilant in identifying potential hidden, and possibly excessive, retirement plan fees, advisers can guide plan sponsors, by prudent process, in making informed decisions that impact all plan participants, thus documenting a process that participants’ retirement savings are not unnecessarily eroded by excessive fees,” says Melnychuk.

Watch the Share Class

The Beacon report homed in on revenue sharing as the biggest culprit of hidden fees, calling the practice a “deliberate overcharge at the fund level” used to help pay for a plan’s administrative costs or financial adviser broker commissions.

“Most participants have no idea they are paying those fees,” Brian Menickella, managing partner at Beacon Financial, says via email. “The share class of investment is a telling sign of whether revenue sharing exists.”

Among share classes often used in retirement plans, A, C, I and R shares may include revenue-sharing agreements, Beacon noted. But funds most likely to include hidden revenue sharing fees are those in the R share class, specifically designed for qualified plans.

“Typically, retirement Version A shares and various R2 through R5 shares are notorious for having these embedded hidden fees,” said Menickella. “Other share classes such as Y or N classes may also have some degree of hidden fields. While difficult to find, these fees are typically disclosed within the plan’s 408(b)(2) fee disclosure document.”

Depending on which share classes of mutual funds are included in a 401(k) plan’s investment lineup, participants may pay higher fees than they would for different share classes of similar funds, the report noted.

Because these fees are charged in addition to the standard flat fees and per-participant fees charged directly by the recordkeepers, TPAs and other vendors, Beacon Financial stated that it is critical for plan sponsors to pay close attention to the expense ratios of the funds included in their retirement plan’s fund lineup.

Revenue Sharing Trending Down

In analysis of retirement plan Form 5500 filings by Brightscope, about 25,000 DC plans out of 74,000 had some kind of revenue sharing arrangement as of 2022. Brightscope, like PLANADVISER, is owned by ISS STOXX GmbH.

Separate research by consultancy Callan finds that “very few clients” still use revenue sharing, and those that do are generally smaller plans, according to Patrick Wisdom, a member of the firm’s defined contribution practice.

“We do have larger clients that offer fund share classes with a revenue sharing component, but in most cases, participants are rebated the revenue share amount, and therefore those share classes are often less expensive than alternative share classes without revenue sharing on that net basis,” Wisdom says via email response.

When advising plan sponsors about hidden fees in 401(k) plans, Melnychuk of Gallagher says advisers should consider flat fees or arrangements to mitigate revenue-sharing charges.

“In promoting successful participant outcomes and mitigation of liability for the plan sponsor, the adviser should consider plan design and prudent processes for fee-management oversight,” Melnychuk says. “[This includes] established recordkeeper revenue requirements (bps and flat dollar) and exploring revenue-sharing arrangement oversight, including zero-revenue investment and lowest-net-share-class arrangements (with timely revenue-sharing re-allocation to plan participants) to support the documentation of fee-reasonableness.”

Correction: Fixes incorrect name spelling.

Young Investors Tend to Fall for Online Financial Misinformation

Surveys also indicate they would trust financial professionals more if the advisers leveraged AI-generated advice.

As younger investors increasingly rely on social media for financial advice, they are also more likely to act on online misinformation and trust advice generated by artificial intelligence, according to recent research produced by both Nationwide and Edelman Financial Engines.

A Nationwide survey found that 34% of non-retired investors aged 18 through 54 reported acting upon misleading or factually inaccurate financial information seen online or on social media. This includes more than 41% of Generation Z and 34% of Millennial investors.

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Older investors were more cautious about online financial advice, with just 6% of Baby Boomer investors reporting they had acted on misinformation online, the least of any generational cohort.

“Social media is a powerful tool and a great resource for learning about different financial topics, but it comes with plenty of misinformation as well,” Rona Guymon, Nationwide’s senior vice president of annuity distribution, said in a statement. “Online information can be inaccurate or not applicable to your situation. That’s why it’s important to scrutinize the financial information you find online—or better yet, turn to an adviser for help.”

Social media is also affecting investors’ financial self-esteem, creating unrealistic expectations of spending habits, according to the recent Edelman Financial Engines report, “Everyday Wealth in America.”

Among Edelman’s respondents, 74% believed that on social media, their friends portrayed themselves as wealthier than in reality. Meanwhile, 27% expressed feeling less satisfied with their financial status because of their social media feeds.

Due to social media pressures, one-third of respondents admitted to spending more than they could really afford, such as on a vacation, home renovation or luxury item. Furthermore, the fear of missing out and over-spending was reported at a greater rate for those who spend more than three hours per day scrolling through their social media feeds (51%), compared with less than one hour (16%).

AI-Generated Advice

The Nationwide report added that when considering the role of AI-generated advice, 34% of Gen Z and 37% of Millennial respondents said they would trust their financial professional more if the professional leveraged AI to inform the advice provided. Most advisers said they are planning to implement AI capabilities into their practice over the next 12 months, with just 19% of advisers saying they would not.

Advisers planning to implement AI into their practice said AI would be used as a supplement to personalized advice, rather than a replacement, Nationwide found. Nearly one-third (31%) are planning to use the platform for data insights, while 27% of advisers plan to use AI for client onboarding and education.

“While generative AI will likely continue to be an effective means of research and efficiency, it’s still important to have a qualified financial professional be part of the process,” Guymon said in a statement. “Financial professionals are familiar with the specific needs of investors and can review any AI-generated advice and action steps to be sure they are in the best interest of their clients.”

Nationwide’s research was conducted online from August 14 through 30, among 507 advisers and financial professionals and 2,404 investors aged at least 18 with investable assets of at least $10,000. Edelman’s research was gathered through an online survey of 2,022 Americans at least 30 years old from August 28 through September 8.

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