Fiducient Advisors Names Sabrina Bailey CEO

Fiducient brings on retirement and asset management veteran from the London Stock Exchange.


Fiducient Advisors, owned by insurance, wealth and retirement planning aggregator NFP Corp., has hired retirement and asset management veteran Sabrina Bailey as CEO to start on July 31, according to a press release.

Bailey will join from the London Stock Exchange Group plc, where she was global head of investment and wealth solutions. She will succeed Bob DiMeo, the co-founder of Fiducient, who will become chairman.

Sabrina Bailey.

“Across her career, [Bailey] has successfully built collaborative and accountable teams and consistently delivered meaningful value for stakeholders,” Doug Hammond, the CEO of NFP, said in the press release. “Fiducient Advisors is operating from a position of strength—the result of extraordinary leaders and professionals in growing the firm. Sabrina is the right leader to ensure the firm continues to meet the dynamic needs of clients.”

Investment consultant Fiducient, headquartered in Chicago, is an adviser to retirement plan sponsors; endowments and foundations; individuals and families; and financial institutions.  

In January, DiMeo announced Fiducient Advisors’ plan to initiate a nationwide search for the firm’s next CEO, according to the press release. DiMeo will become chairman and remain active in the business, according to the announcement.

Bailey is experienced in the retirement businesses, with stops as the global head of retirement solutions at Northern Trust Asset Management and as U.S. investments defined contribution leader for Mercer. More recently, she was senior vice president of digital investment advice at Northern Trust, then CEO of Emotomy, the firm’s financial technology business.

“Our mission continues to thrive on fostering prosperity among the individuals, businesses and communities we are devoted to serving,” Bailey said in the statement.

NFP named Joel Shapiro as president of its retirement division and appointed Geoff Keeling CIO for NFP Retirement Inc., its retirement division, earlier this year.  

Fiducient Advisors maintains seven locations and has clients in 46 states, managing more than $240 billion in assets under advisement as of December 31, 2022.

«