Advisers Focusing More on Plan Design

Advisers are discovering that demonstrating better retirement plan outcomes through plan design is the ticket to differentiating themselves in a competitive industry.

“They’re focusing more time than ever on the actual plan design,” George Castineiras, senior vice president of Total Retirement Solutions at Prudential Retirement, told PLANADVISER, adding that the adviser community has become “razor sharp” on its value proposition.

Advisers’ focus on plan design could be one reason both automatic enrollment and automatic escalation seem to be on the uptick, Castineiras said. Prudential’s retirement plans saw an increase in auto enrollment, from 20% in the fourth quarter of 2011, to 31% in the same quarter a year later, as well as a significant increase in plans using auto escalation, (9% in the fourth quarter of 2011, to 17% in the same quarter 2012).

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Another reason for an increase in auto enrollment and escalation could be “social responsibility,” as Castineiras described the increase in saving after the recession—similar to the financial discipline that occurred after the Great Depression. “Part of what happened in 2008 became a catalyst for [saving],” he said.

During the recession, younger generations witnessed Baby Boomers struggle to handle retirement needs, which prompted them to take a more proactive role in their financial futures, he added.

 

The industry as a whole has also realized the defined contribution (DC) space needs to be modeled after defined benefit (DB) plans, which is prompting more auto options. “Everyone’s watching the auto path taking hold,” Castineiras said.

Throughout the industry, auto enrollment seems to be changing more substantially than auto escalation, which still holds a rate of about 1% a year across the industry, according to Castineiras.

In regard to auto enrollment, the average deferral rate has not changed radically since the 2006 Pension Protection Act (PPA) was passed (a 2% to 4% deferral rate, on average), but momentum is starting at a 5%-plus deferral rate, and Prudential encourages participants to reach a deferral rate of at least 10%, Castineiras said. Although PPA was a great catalyst for plan design, the industry has collectively realized participants need a much higher deferral rate than 3%.

In addition, plan sponsors have for the most part adopted a retrospective approach to enrolling participants—re-enrolling all participants with an opt-out option versus opt-in, he added.

 

Coming and Going on Facebook

Signs point to “Facebook fatigue” for a majority of users of the social networking site, research shows.

More than two-thirds of online American adults are Facebook users, but findings from the Pew Research Center’s Internet & American Life Project indicate there is “considerable fluidity” in the Facebook user population.

Some highlights of the study are:

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  • 61% of current Facebook users say that at one time or another they’ve voluntarily taken a break from using the site for several weeks or more.
  • 20% of the online adults who don’t use Facebook say they once used the site but no longer do.
  • 8% of online adults who don’t currently use Facebook are interested in using it in the future.

When Facebook users who have taken a break from using the site were asked why they left, they mentioned a variety of reasons. The largest group (21%) said that their “Facebook vacation” was a result of being too busy with other demands or not having time to spend on the site.

About one in 10 mentioned a general lack of interest in the site itself. Other reasons were an absence of compelling content (10%), excessive gossip or “drama” from their friends (9%), and spending too much time on the site and the need for a break (8%).

Among adults who said they used Facebook in the past but no longer do so, many cited similar themes of those who continue to use Facebook but have taken a break in the past.

The vast majority of social networking site users (92%) maintain a profile on Facebook, but numbers point to a decreasing value and a decline in usage over the past year, however, with 28% of users saying the site has become less important to them than it was a year ago, and more than a third (34%) of current users indicating the amount of time they are spending on Facebook has decreased over the past year.

Some 42% of Facebook users age 18 to 29 and 34% of those age 30 to 49 say that the time they spend on Facebook on a typical day has decreased over the last year.

Fewer than a quarter (23%) of users age 50 and older reported decreased Facebook usage over the same time period.

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