BB&T Funds Renamed Sterling Capital Funds

Sterling Capital Management announced that effective as of February 1, BB&T Funds have been renamed Sterling Capital Funds.

The decision to change the fund family name follows the merger of the former adviser, BB&T Asset Management Inc., into Sterling Capital Management LLC, which occurred October 1, 2010.  

“We are uniquely positioned to provide institutions, advisers and individuals the tools needed to navigate a challenging investment landscape,” said Alex McAlister, president of Sterling Capital Management. “Our collaborative approach allows our investment teams to apply proprietary research and analysis along with common sense thinking to implement world-class investment strategies.”  

For more information on Sterling Capital Funds, visit the newly designed Web site,, which features a list of the new fund names and a brief Q&A on the rename.