Products July 20, 2016

OppenheimerFunds Launches CEO Advisor Institute App

OppenheimerFunds created the CEO Advisor Institute to help financial professionals “run their businesses like world-class CEOs and engage their clients as trusted global advisers.”
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The new OppenheimerFunds CEO Advisor Institute leverages a mobile app and live support to give advisers an edge in their client service strategies.

“We are committed to taking a consultative approach to serving our clients,” says John McDonough, head of distribution for OppenheimerFunds. “Recognizing the complexity that advisers face today, we designed the CEO Advisor Institute curriculum to help clients manage their sophisticated practices and deliver meaningful advice and extraordinary service.”

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OppenheimerFunds says the adviser training solution was built in response to a variety of economic and technological needs advisers face. The CEO Advisor Institute program includes modules on “Compelling Conversations,” “Professional Practice,” and “Constructing and Managing a Synergistic Team,” all available through the app.

“Advisers can also leverage OppenheimerFunds’ Compelling Wealth Management Conversations program,” McDonough says, “which provides the philosophical framework, historical context, and timely market insights to calm investors’ fears and keep them buckled in to their long-term plans. The app brings to life the dynamic and actionable business development tools and videos within the CEO Advisor Institute program.”

Other features of the program will help advisers “diagnose, enhance, and refine the structure of their practice; construct, manage, and lead a synergistic and unified team of professionals; and create a unique and personalized service model that attracts and retains their best clientele.”

The free iPad app is available for download through the iTunes store or by visiting www.oppfunds.com/ceoapp. 

Data & Research July 20, 2016

Affluent Investors Prefer Face-to-Face Meetings With Advisers

Phone calls and then emails are the two next preferred points of contact.
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Affluent investors’ No. 1 preferred method for working with their financial advisers is face-to-face meetings, followed  by phone calls and then emails, according to the second quarter 2016 John Hancock Investor Sentiment Survey.

Asked how their adviser could improve their relationship with them, 31% of affluent investors say more in-person interaction, followed by 20% saying regular electronic updates about their account. Only 11% say online self-service tools are useful, and a mere 5% would like regular updates about the financial markets.

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The biggest service that their financial advisers provide is investment recommendations and a plan for managing those investments, cited by 66% of affluent investors. Sixty percent relied on their adviser for a retirement plan, and 53% said their adviser provides a comprehensive plan for major life events and goals. Seventy-three percent consider themselves to be a partner of their financial adviser in terms of exploring options and making decisions with regards to their portfolio. However, only 18% accept what their adviser recommends.

The second quarter online survey, conducted by Greenwald & Associates, was conducted among 1,011 investors in May. To qualify, investors had to participate in their household’s financial decisions, have a household income of at least $75,000 and assets of $100,000 or more.

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