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‘Like’ Me
How to procure, and use, client endorsements to advertise your practice.
Marketing Execs Expect Wide Acceptance of New SEC Advertising Rule
Many say the new regulation permitting endorsements and testimonials in adviser advertisements brings it up to current consumer standards.
SEC Finalizes Digital Advertising Rule Reforms
The SEC’s leadership says the updated marketing rule reflects important changes to the traditional advertising and solicitation regulations, which have not been amended for decades.
SEC Seeks to Bring Adviser Advertising Rules into the Digital Age
As one source points out, the SEC’s advertising rules have not been substantively amended since 1961, long before social media and the dominance of the Internet—even before fax machines.
Investment Managers Share Steps They Take for Compliance
A survey finds cybersecurity is registered investment advisers' (RIAs) highest concern.