Measured Use of 12b-1 Fees Will Continue

Advisers will certainly have heard questions from clients about the use of 12b-1 fees moving forward under the new DOL fiduciary rule; what are the experts saying?

Some experts believe retirement plan sponsors shouldn’t offer any mutual funds with 12b-1 revenue-sharing fees in their investment lineups; on the other hand, other experts maintain that by crediting revenue back to the plan, funds with 12b-1 fees can actually cost less than those without such fees.

In either case, given their strict fiduciary responsibility, defined contribution (DC) plan sponsors have a duty to compare funds with these fees to those without—and to decide which fits best for their participants’ individual circumstances.

According to data from the Investment Company Institute, retirement plans have been moving away from funds with 12b-1 fees; in 2015, 16% of 401(k) mutual fund assets had 12b-1 fees, down from 26% in 2010.

The trend towards the levelizing of compensation, combined with the 2012 fee disclosure rules and the pending fiduciary rule make a strong case for why plan sponsors should not offer funds with 12b-1 fees, believes Chad Parks, CEO and founder of Ubiquity Retirement and Savings in San Francisco. “Adviser fees should be known and signed off contractually, not paid through the mutual fund,” Parks says. “Third-party administrator and recordkeeping fees should also be known and negotiated as hard-dollar costs. I see no reason why a plan sponsor would use a 12b-1 fee.”

Eric Endress, vice president and senior investment consultant at CBIZ Retirement Services in Cleveland, agrees. Even prior to the Department of Labor’s (DOL’s) 2012 fee disclosure rules, there was a trend among retirement plans to move towards funds with institutional share classes with no revenue-sharing, he says. “We are seeing a best practice among our clients to move to all institutional share classes and add on the fees for outside services such as recordkeeping and advisory services separately, so that there is clear transparency to the participants,” Endress says.

Brian Menickella, managing partner and head of the financial services division at The Beacon Group of Companies in King of Prussia, Pennsylvania, is adamantly opposed to retirement plans using funds with 12b-1 fees. “The current system under fire by the Department of Labor and its fiduciary rule is a system created by the broker/dealer establishment to disguise how and how much they get paid,” Menickella says. “There is no reason for revenue sharing. There are simpler methods for 401(k) plans to display costs as line items for every vendor. If, following the fiduciary rule, a plan sponsor elects to work with a broker/dealer on a commission-based 12b-1 revenue-sharing platform under a best interest contract (BIC) exemption, they face additional risks from the DOL.”

NEXT: When 12b-1 fees actually result in lower costs

Rick Skelly, client executive at Barney & Barney in San Diego, encourages plan sponsors to work with experts who can help document the comparison of share classes with 12b-1 fees against those without.

Whatever choice a plan sponsor goes with, robust documentation and proof of deliberation will be essential in responding to a Department of Labor or Internal Revenue Service audit, or even an employee lawsuit.

“Not every fund will be net lower cost even with favorably structured 12b-1 fees. Some will be the same, but we believe few, if any, would be higher,” Skelly says. “Each fund share class has to be looked at independently of the others to determine which is the most efficient pricing option for a given plan population.”

Babu Sivadasan, group president with Envestnet Retirement Solutions in Sunnyvale, California, agrees with that assessment. “It is important to highlight the fact that there are circumstances where the net cost of a fund with a 12b-1 fee can actually be lower than another share class. You can’t look at the expense ratio alone to make this determination. You have to look at the net investment cost and do so on a case-by-case basis.”

Furthermore, there are some plan sponsors who prefer the bundled fee because “they think employees would ask questions if they saw too many separate fees on their statements,” Endress says.

Subsidizing small retirement plans with $10 million of assets or less through 12b-1 fees can also make sense, says Fred Reish, a partner with Drinker Biddle & Reath in Los Angeles. “The recordkeeper can collect the 12b-1 fees and sub-transfer agency fees to pay for the recordkeeping and compliance costs. Then, any money left over could be paid into an expense recapture account and used to pay a level fee to the plan’s adviser,” Reish says.

Given the experts’ split opinions on whether or not it makes sense for retirement plans to offer funds with 12b-1 fees, it is clear that plan sponsors, with the help of their advisers, need to do the math.