The National Association of Government Defined Contribution Administrators, Inc. (NAGDCA) has developed the “Your Whole Story” campaign for National Retirement Security Week.
“The campaign is designed to inspire people to look at their own lives and make a commitment to taking care of the financial aspects of it,” says NADGCA President Polly Scott. “The campaign pieces are simple, but strategically build a person’s confidence in saving and investing for retirement.”
The overall goal of the campaign is to reduce participants’ stress and anxiety about retirement decisions and engage them with information that can improve financial decision-making. Campaign materials include a retirement savings journey map and field notes, as well as Social Media designs and information about measuring engagement. The materials also include tips for retirement plan participants. The materials were designed and created by the National Association for Retirement Plan Participants (NARPP).
In 2015, Senate Resolution 236 was passed, supporting the goals and ideals of National Retirement Security Week.
Goals for National Retirement Security Week are to:
- Educate workers about the importance/need for saving for retirement;
- Educate workers about how saving for retirement is key to financial health and security during retirement years;
- Increase awareness of the various options in saving for retirement; and
- Help plan sponsors see an increase in retirement plan participation.