Boomers Overly Optimistic About Work in Retirement

A majority of middle-income Boomers say there are inadequate job opportunities for retirees.

Sixty percent of Baby Boomers plan to work during their retirement years, but they are overly optimistic about how much they will be paid, the opportunities that will be available and the flexibility that they will be afforded, according to a survey by Bankers Life Center for a Secure Retirement.

More than a quarter (26%) of non-retirees would not accept a pay cut, while only 21% would accept a significant pay cut, the survey found. The reality is that 53% of currently employed retirees say they are working for much less than they were before they retired.

An overwhelming majority of nonretirees (94%) hope that they will be offered flexible schedules in retirement, such as flex-time (56%), telecommuting (20%), a shortened work week (17%) or job sharing (14%). The reality is just over one-third (37%) of current retirees say they have such accommodating work arrangements.

Among the retirees who have landed a job, 80% said it was easy to find. However, 61% of middle-income Boomers believe there aren’t adequate job opportunities for retired workers.

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Retirees who have landed a job have shown that they are resourceful in terms of getting additional training or education, with 39% of employed retirees saying they have completed work-related classes, education or training since retiring. They are nearly evenly split between having pursued this training on their own (18%) or receiving it from their employer (17%). A mere 4% sought out the training both on their own and with the help of their employer.

The good news is that those retirees who have succeeded in finding work thoroughly enjoy their work, with the majority of the retired workers saying their work is more enjoyable than before they retired. They also enjoy the added income, the job opportunities available to them and socializing with new people. They also noted that working helps them keep mentally and physically fit.

Bankers Life Center for a Secure Retirement’s survey verifies a similar study by the AARP Public Policy Institute that found 26% of people between the ages of 55 and 70 who sought new jobs after a period of unemployment said that employers appeared to believe they were too old and that this is an impediment to people in their age group finding work. Nearly half (48%) said they were earning less than before they retired.

The Blackstone Group conducted the survey of 3,298 middle-income Boomers between the ages of 51 and 69 on behalf of Bankers Life Center for a Secure Retirement. All respondents have annual household income between $25,000 and $100,000.

Participant Behavior Informs Empower’s New Website

Based on an analysis of participant behaviors, Empower Retirement has built a new website for participants.

An analysis of participant behavior after using features of Empower Retirement’s participant website reveals factors that drive participants to improve retirement savings behaviors.

Participants who were shown data about the potential monthly cost of health care in retirement increased deferrals by 25%, from an average of 8.02% to 10.06%. Action rates were highest among those closer to retirement, with participants older than 50 taking more action than younger participants. The average age of a participant in the sample group was 41.5.

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Personal data showing a participant how he or she is faring versus others in the same age, gender, and income cohort also spurred action. Participants in the sample who were, on average, deferring 7.27% of their pay toward retirement were found to be inspired to keep up with top peers, by increasing savings to 9.07% (25%). However, peer comparison usage proved especially effective to a slightly younger audience, with the average user taking action younger than 40.

On average, participants increased their deferrals by more than 18% when introduced to specific, personalized information about their retirement preparedness. “I think what has been most motivating is to translate savings into … what income individuals are on track to have in retirement and what can they do to improve that,” Steve Jenks, head of marketing at Empower Retirement in Denver tells PLANADVISER.

“Then, different individuals are more motivated by different things,” he adds. “For example, health care expenses in retirement are more motivating to participants older than 45, and Millennials are more motivated by peer comparison.”   

Empower announced it will launch an enhanced responsive design website that uses the analysis for all 7.5 million Empower plan participants.

NEXT: Website design based on behavioral science.

According to Jenks, all the basic elements on its current website for participants have been redesigned and updated based on what the company learned about the drivers of participant behavior. The site also matches the most up-to-date Web conventions, so participants don’t feel they are logging on to a financial services site, but to a consumer website such as for shopping or travel.

The site offers a personalized view of a participant’s financial picture, including factors impacting their ability to save, and provides recommended tasks on which participants can take action.

The site is designed to make use of data from Empower’s recordkeeping system and uses a fully responsive mobile design to accommodate any device a participant chooses to use including a laptop, tablet or smart phone. “We’ve added some functionality for employees to be able to enroll more quickly and added a next-best-steps engine that makes personalized recommendations,” Jenks says.           

Features of the new website include: 

  • Health care cost estimator: Shows data relating to the potential cost of future health care;
  • ‘How Do I Compare?”: Demonstrates how  a participant’s retirement preparedness compares to peers in their age, gender or income cohort;
  • Personalized retirement income goal-setting: Allows participants to customize retirement income goals; and
  • Plan-specific, personalized ‘next steps’: Provides expanded, customized action items on which participants can act.

The site can take into account assets held outside the plan and makes Social Security assumptions in its retirement income calculations. Jenks notes participants can input data about personal savings and other retirement accounts, or, if they are in another retirement plan serviced by Empower, that data will be included.

Jenks says a phased rollout of the new website across Empower’s book of business and new clients starts shortly, and will go through the majority of next year.

Jenks emphasizes the mobile aspect of the new website. “Back in 2010 when the original site was developed, we were definitely in a personal-computer world, but now the dominant way to interact is with tablets and phones, so all functionality is built to be compatible with any device,” he says. “We’ve seen that in enrollment meetings or one-on-one advice sessions, the ability to take action immediately with whatever device participants have in their hand is better than waiting until they get to a computer and log on to the website.”

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