John Hancock Redesigns Adviser Web Site

John Hancock Funds says its new Adviser Center will allow advisers to access all information in two clicks or less.

The Adviser Center section of the Web site ( is available to financial advisers who register with John Hancock Funds and provides services and tools to help advisers build their business, according to a release. Earlier this year, the company announced the addition of multimedia to the site (see John Hancock Funds Upgrades Web Site).

John Hancock said the redesign should enable advisers to quickly and easily find information anywhere on the site, typically in two clicks or less. The Adviser Center includes a rotating ad module that highlights the latest product solutions, marketing campaigns, and resources John Hancock Funds has to offer.

Advisers can also access special support in the IRA and tax centers on the site. The Find a Fund section allows advisers to find John Hancock mutual funds by typing in ticker symbols or fund names. The Hypotheticals section identifies specific client concerns in today’s economic environment and provides step-by-step instructions, along with Morningstar illustrations, to help address them. Key Adviser Resources provides instant access to performance information, sales tools, client brochures, and more, via quick links that may be personalized by advisers to fit their needs.

“Since the initial launch of the Adviser site two years ago, we have listened to our advisers and also incorporated feedback from consultants in improving the overall experience on our site,” said Carey Foran Hoch, Vice President of Marketing at John Hancock Funds.