ASPPA to Launch Enhanced Website
Inspired by the resounding success of NAPA Net, a content-focused web portal for all 401(k) advisers, ASPPA is launching a portal of its own, designed to provide members and non-members with a robust, vibrant and user-friendly experience. The National Association of Plan Advisers (NAPA) is a sister organization of ASPPA.
In addition to the new ASPPA portal, which will replace the current ASPPA.org website, the National Tax-deferred Savings Association (NTSA) will be getting a portal of its own, and NAPA Net will be getting a makeover to match the general look of the other two sites. Brian Graff, executive director and CEO of the Arlington, Virginia-based ASPPA, says members will come to view these portals and the content they will contain as an integral component of their affiliation with the organization.
“It is important to provide our members with the most critical information to enhance their ability to serve retirement plans and participants,” Graff says. “We believe these three portals will be cutting-edge communication tools that will allow us to have constant contact with our members on important issues.”
Following the example of NAPA Net, the ASPPA and NTSA portals will feature news updates, commentary and analysis that are unique to the portals and created for the membership, by the membership. All three portals will offer free newsletters that will send the latest offerings directly to subscribers’ inboxes.
Kristine Coffey, a member of ASPPA’s board of directors, says she is looking forward to the content featured on the new portals. “The content will keep me ahead of the curve and more competent,” Coffey says. “It will usher in a whole new era because it’s a focus on timely member issues, featuring the best technology that can be had.”
Adam Pozek, another ASPPA board member, says that the average member will be able to find the content they have always relied upon, including webcast and conference information, the Member Directory, credentialing tools and more, and will be able to do so much more easily. He says the redesigned site will, “Allow us as an organization to prioritize the information we deliver to our members, and give them the content they need in a logical, easy-to-follow format.”
The portals will launch on April 7. There will be a 10-day transition period, starting March 28, as the old site begins going offline and ASPPA transitions to new database software. While this will require shutting down all e-commerce software during this period, members will still be able to access any purchases made prior to March 28, or make new purchases via phone or fax.
The American Society of Pension Professionals & Actuaries (ASPPA) is a national organization of retirement plan and benefits professionals that serves as the educator, voice and advocate for the employer-based retirement system.