Wachovia Changes Name to Wells Fargo Advisors

Wells Fargo&Co. said Monday that it has rebranded its newly acquired brokerage, Wachovia Securities, as Wells Fargo Advisors.

Reported by

The name, effective May 1, was selected after receiving financial adviser and customer input, the San Francisco-based bank said in a news release.

Charlotte, N.C.-based Wachovia acquired A.G. Edwards in 2007, forming Wachovia Securities, the second-largest American retail brokerage by number of brokers, according to the release (see “Wachovia to Acquire A.G. Edwards’). Wells Fargo acquired Wachovia on Dec. 31 (see “Wachovia Leaves Citigroup at the Altar’ and “No Dough for Wachovia Reps’).