A Lincoln news release said Hayes will spearhead the process of selecting funds to be included in many of Lincoln’s variable annuity, defined contribution, and life insurance products. Hayes will report to Diane McCarthy, head of Product, Distribution and Funds Strategy, Retirement Solutions.
According to the announcement, Hayes’ responsibilities include building relationships with internal partners, including Lincoln Financial Distributors, Retirement Solutions, Insurance Solutions, and Delaware Investments business segments of Lincoln Financial.
Hayes comes to Lincoln from Fidelity Investments, where he managed Fidelity’s strategic relationships with insurance companies, including Lincoln Financial.
There he developed strategic business and marketing plans, coordinated Fidelity corporate services and insurance company teams, and managed business objectives including growth and satisfaction of overall relationship, profitability, net flows, assets under management, shelf space, and breadth and scope of business relationships, the announcement said.