September 18, 2012
--- Paychex
Inc., a provider of 401(k) recordkeeping services, launched a sales force to
build relationships with advisers and plan sponsors. ---
Leveraging its relationships and business community contacts,
Paychex aims to help advisers create client opportunities to build their
retirement plan businesses and also provide retirement plan expertise.
This expansion is supported by 14 national external and internal
wholesalers who will focus on cultivating relationships with advisers to help
them gain assets. In addition, 20 regional retirement representatives will
support clients with larger asset balances and employee counts. Paychex also
introduced an enhanced service model to support the adviser-centric environment,
which includes a dedicated account manager to support advisers and their
clients.
The resources and tools include a selection of investment options,
payroll processing integration, user-friendly plan implementation, plan
maintenance, and an investment monitoring service.
In addition to the new sales force, Paychex is promoting a host of
online resources developed specifically for advisers and plan sponsors, and
available on its Financial Advisor Portal, www.paychex.com/advisors. On the Web
portal, clients will have access to value-added content geared toward helping
clients build their retirement plan business and manage human resource
services, including articles, white papers, web seminars and local CFP
seminars.
“Paychex is dedicated to helping financial advisers and plan
sponsors alleviate their administrative burden through competitive offerings
and sound expertise,” said Lonny Ostrander, vice president of sales for Paychex’s
Human Resources Services division.
Paychex is a provider of payroll, human resource and benefits
outsourcing solutions for small to midsize businesses.
Jill Cornfield