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Looking to Branch Out? NFP Study Explores MDPs


October 05, 2012 --- Multidiscipline practices (MDP) offer benefits to advisers and their clients, but face some unique obstacles, according to a study by NFP Advisor Services Group. ---

Investors whose advisers delivered comprehensive wealth managementincluding investment management, financial planning and at least one insurance productreported higher satisfaction levels than those who work with advisers through a narrower, single-product or single-service engagement, according to NFP’s research.

For the purposes of this research, MDPs are defined as practices deriving at least 10% to 15% of revenues from each of the following: insurance, investments, benefits and fee-based financial planning services.

“Multidiscipline Practices: The Business Model of the Future,” commissioned by NFP Advisor Services Group and produced by the independent research firm Aite Group, reveals that there are a number of benefits to an MDP practice, but the staffing and operational requirements can be complex.

MDPs attract affluent clients with complex financial needs. Investors surveyed who leverage MDPs to meet multiple financial needs are more likely to be business owners and have higher investable asset levels.

“As demand from clients and business owners drives a shift in the industry toward a more comprehensive approach to wealth management, the study finds that the most successful financial advisers are proactively evolving their practices to meet this demand,” said James Poer, president of NFP Advisor Services Group. “MDPs, with their diverse product offerings, are uniquely positioned to thrive in this environment given their ability to meet the high expectations of clients seeking holistic financial guidance.”

 

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